Fido’s Energy Giant
RWE Energy Giant
Swedish Animation Studio Fido flexes their muscles to animate this story about building the sustainable future for RWE.
See the animation here:http://motionographer.com/theater/rwe-energy-giant/
Together with German agency Jung von Matt, they developed the main character and and the story of being big and proud of it.
“The challenge was to create a character that is not a creature that people fear nor a human being” says Jens Pfau from JVM. The biggest challenges in the four-month production time were the facial expessions, skin and hair of the character and to define that “special edge that makes the world magical.”
Originally conceived as an in-house corporate video, the clip will premier in German cinemas to mark the launch of the new Harry Potter film. “If people like him, he might have a long future, doing some good deeds.”
Credits
RWE team, Essen:
Marketing Director: Sabine Schmittwilken
Marketing Executive: Charlotte Kreft
Media Relations Executive: Annett Urbaczka
Jung von Matt/Elbe team, Hamburg:
Executive Creative Director: Sascha Hanke, Wolf Heumann
Creative Directors: Jens Pfau, Tobias Grimm
Copywriter: Tobias Grimm, Rene Lamberti
Art Direction: Jens Pfau
Chief Consultant: Carl-Christian Berge
Consultant: Guido Kirschner
Head of Planning: Karen Heumann
Planning Executive: Achim Rietze
Film Producer: Julia Cramer
White Horse Music team, Hamburg:
Composers: Gerrit Winterstein (Head Composer), Klaas Nocken
Music Title: I Love the Mountains
Artist: Houaida (an up-and-coming German star)
FIDO team, Stockholm:
Producers: Claes Dietmann, Thomas Deutschmann
Line Producer: Anders Singstedt
Director: Andrés Rosas Hott
Creative Director: Kaj Steveman
VFX Supervisor: Cameron Scott
Concept Sketch Designers: Joel Sundberg, John Wallin
Matte Painting Artists: John Wallin, Svante Fjaestad, Mikael Widegren
3-D Modelling: Mattias Forsström, Magnus Ericsson, Joakim Eriksson, Markus Sterner, Martin Johansson
Animators: Cameron Scott, Staffan Linder, Kristian Ström, Rikard Engqvist, Robert Karlsson, Joakim Eriksson
Lighting/Rendering Technicians: Peter Aversten, Mattias Forsström, Frederik Brännbacka, Joakim Eriksson, Marcus Sterner, Martin Johansson, Anders Nyman, Johan Gabrielsson
Technical Animators: Timmy Lundin, Björn Rydahl, Frederik Limsäter, Anders Nyman, Cameron Scott, Frederik Brännbacka
Ocean Systems Technicians: Björn Rydahl, Frederik Limsäter
Compositing Technicians: Daniel Norlund, Martin Borell, Mattias Alvarsson, Andreas Karlsson, Frederik Brännbacka
Systems Operator: Thomas Ericsson
Online Editor: Tomas Näslund
Related links:
http://motionographer.com
http://www.fido.se/
http://www.jvm.com/
