Passion Pictures has shared BBC's marketing campaign and title sequences for the London 2012 ...
Passion Pictures has shared BBC's marketing campaign and title sequences for the London 2012 Olympics entitled “Stadium UK”.
This campaign is designed to be used across all the BBC’s television, radio and digital Olympic content and it features specially commissioned music by Elbow.
The animation was directed by Pete Candeland, the campaign was devised by executive creative director Damon Collins and a team of creatives at Rainey Kelly Campbell Roalfe/Y&R.
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